Course Curriculum

Topics include: Scheduling, websites, studio setup, studio policies, business taxes, licensing and insurance, marketing and branding, and more!

    1. How to use this course

    1. Course Introduction

      FREE PREVIEW
    2. Welcome Survey

    1. Module Contents

    2. Video 1: "Scheduling Lessons" with Heather Smith

    3. Transcript (PDF): "Scheduling Lessons" with Heather Smith

    4. Scheduling Lessons Activity: Utilizing Google Forms (PDF)

    5. Reflection Assignment 1: Putting Together a Master Teaching Schedule

    6. Reflection Assignment 1: Putting Together a Master Teaching Schedule - PDF version

    7. Video 2: "Website Tour" with Heather Smith

    8. Transcript (PDF): "Website Tour" with Heather Smith

    9. Web Exploration Assignment: Visit 10 Music Studio Websites

    10. Web Exploration Assignment: Visit 10 Music Studio Websites - PDF version

    11. Video 3: "Studio and Music Library Tour" with Heather Smith

    12. Transcript (PDF): "Studio and Music Library Tour" with Heather Smith

    13. Video 4: "Studio and Music Library Tour" with Deborah How

    14. Transcript (PDF): "Studio and Music Library Tour" with Deborah How

    15. Reflection Assignment 2: Studio Wish List

    16. Reflection Assignment 2: Studio Wish List - PDF version

    17. Reflection Assignment 3: Music Library Review

    18. Reflection Assignment 3: Music Library Review - PDF version

    19. Video 5: "Music School Tour (Westside Music Conservatory)" with Deborah How

    20. Transcript (PDF): "Music School Tour (Westside Music Conservatory)" with Deborah How

    21. Video 6: "Website Tour (Westside Music Conservatory)" with Deborah How

    22. Transcript (PDF): "Website Tour (Westside Music Conservatory)" with Deborah How

    1. Module Contents

    2. Video: "Studio Policies" with Deborah How

    3. Transcript (PDF): "Studio Policies" with Deborah How

    4. Handout: "Studio Policies" Powerpoint Slides

    5. Web Exploration Assignment: Review 10 Studio Policies Online

    6. Web Exploration Assignment: Review 10 Studio Policies Online - PDF version

    7. Reflection Assignment: Draft a New Studio Policy

    8. Reflection Activity: Draft a New Studio Policy - PDF version

    1. Module Contents

    2. Video 1: "Business Tax Structures" with Heather Smith

    3. Transcript (PDF): "Business Tax Structures" with Heather Smith

    4. Reflection Assignment 1: What Business Structure is Best for Your Studio?

    5. Reflection Assignment 1: What Business Structure is Best for Your Studio? - PDF version

    6. Video 2: "General Liability Insurance" with Heather Smith

    7. Transcript (PDF): "General Liability Insurance" with Heather Smith

    8. Reflection Assignment 2: Liability Insurance for Your Studio

    9. Reflection Assignment 2: Liability Insurance for Your Studio - PDF version

    10. Video 3: "Business Licenses and Permits" with Heather Smith

    11. Transcript (PDF): "Business Licenses and Permits" with Heather Smith

    12. Handout: "Taxes, Licenses, and Insurance" Powerpoint Slides for Videos 1-3 (downloadable PDF)

    13. Video 4: "Business Licenses - An Interview with Deborah How" by Heather Smith

    14. Transcript (PDF): "Business Licenses - An Interview with Deborah How" by Heather Smith

    15. Reflection Activity 3: Business Licenses and Zoning Laws

    16. Reflection Assignment 3: Business Licences and Zoning Laws - PDF version

    1. Module Contents

    2. Video: "Marketing and Branding" with Deborah How

    3. Transcript (PDF): "Marketing and Branding" with Deborah How

    4. Handout: "Marketing and Branding" Powerpoint Slides (downloadable PDF)

    5. Web Exploration Assignment 1: Marketing Materials and Collateral

    6. Web Exploration Assignment 1: Marketing Materials and Collateral - PDF version

    7. Reflection Assignment 1: Create a List of Marketing Materials and Collateral

    8. Reflection Assignment 1: Create a List of Marketing Materials and Collateral - PDF version

    9. Web Exploration Assignment 2: Studio Names and Logos

    10. Web Exploration Assignment 2: Studio Names and Logos - PDF version

    11. Reflection Assignment 2: Studio Names and Logos

    12. Reflection Assignment 2: Studio Names and Logos - PDF version

    13. Web Explorations Assignment 3: Colors and Fonts

    14. Web Exploration Assignment 3: Colors and Fonts - PDF version

    15. Reflection Assignment 3: Colors and Fonts

    16. Reflection Assignment 3: Colors and Fonts - PDF version

    17. Exit Survey

About this course

  • $30.00
  • 66 lessons
  • 2 hours of video content
  • Course content includes videos, written materials, and reflection activities
  • Self-guided course, to be completed at your own pace

Course Leaders

Heather K. Smith, MM, MBA ’22, Music Studio Business Academy, Deborah H. How, PhD, MBA, Bravura Innovations.

Senior Editor: Craig Sale.